Privacy and analytics in harmony
Data privacy and good analytics need not be a contradiction. With the right CMP and GTM Consent Mode v2, your data stays valid and you stay compliant.
⚠️ Important: Google Consent Mode v2 has been mandatory since March 2024. Without correct implementation you lose conversion data.
What I deliver
CMP integration & configurationProfessional setup of your consent management platform – correctly categorised and documented.
GTM Consent Mode v2 implementationCorrect linking of CMP and GTM – so conversion modelling works and you don't lose data.
Conversion modelling & closing data gapsStrategy to minimise data gaps through optimised banner design and consent UX.
Consent audit of existing setupsReview of your current consent setup for legal compliance and optimisation potential.
Tools & technologies
Cookiebot / CybotUsercentricsOneTrustConsentmanagerGTM Consent Mode v2